➣ A fictitious public relations proposal composed by myself and 3 colleagues within a Public Relations: Writing and Editing class at Cal Poly (JOUR 342). This project focused on assimilating the National Senior Games Association (NSGA) into the California Central Coast in order to expand brand awareness for the NSGA as well as to provide rewarding activities for senior citizens to be a part of.
Our team researched the NSGA as well as its industry and competition in order to develop public relations recommendations and content for said organization. Our public relations proposal comprised of these findings. We then deduced how specific public relations tactics would help our fictitious client achieve their stated goals, based on demonstrable facts.
➣ This project was composed by myself and 3 of my colleagues.
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