During my senior year my teammates and I read a crescent pure study case analyzed the issues presented in the case study, and presented to our class and professor our key recommendations. This presentation displays a problem statement objectives, product positioning, and advertising recommendations. The purpose of this project was to use our critical creative thinking, using data and numbers and predict ROI, and convince our other classmates why our recommendations would be viable.

Teammates: Tatiana Biazon, Patrick Hovsepian