Partnered with Sega and Sony PlayStation to promote the Predator and Alien film franchises through advertising package inserts & to create a Fox-exclusive downloadable character for consumers to play in the Aliens vs. Predator PlayStation 3 video game that sold 2 million copies globally, providing significant cross promotion.

Internally, I wrote/edited all ad copy + partnered with Creative team to align all visuals with branding and sales communication hierarchy.

To see the advertising insert, please view attachment.